About Mida
Mida — Mida is a super lightweight A/B testing platform for websites, offering easy integration with GA4 and unlimited testing with visual and code editors. It's designed for no-code marketers to optimize their websites and boost conversions with fast performance. Mida supports A/B split testing, URL redirect testing, A/B testing for SPA, feature flagging, no-code deployment, and web personalization. It works with various tools like WordPress, Shopify, Webflow, WooCommerce, ClickFunnels, Slack, Google Analytics 4, Google Tag Manager, Webhook, and Wix.
Top use cases
- Optimize website conversion rates
- Test different website variations to improve performance
- Personalize website content for different user segments
- Deploy new features without code
- Run A/B tests on Single Page Applications (SPAs)
Built for
Key features
- A/B Split Testing
- URL Redirect Testing
- Feature Flagging
- No-code Deployment
- Web Personalization
- GA4 Integration
- Visual and Code Editors
Pros & cons
Pros
- Lightweight script for fast load times
- Easy integration with GA4
- Unlimited testing with visual and code editors
- No-code deployment
- Supports cross-domain testing
- AI-suggested copywriting
- AI-assisted goal verification
Cons
- Usage-based pricing may increase with higher traffic
- Limited projects, tests, and goals in the free plan
- Server-side testing (SDK) only available in Growth plan
Pricing
Forever Free
$0/ month
A sandbox to explore, perfect for small sites. Includes 25,000 Monthly Test Users, Limited projects, tests, and goals, Unlimited team members, No-code visual and code editor, A/B testing & Split URL testing, AI-suggested copywriting, AI-assisted goal verification, Feature …
Growth
$199/ month
Full-featured A/B testing to optimize and grow. Includes Everything in Free, plus 100,000 Monthly Test Users (then an additional $249 per 100K MTU), Unlimited projects, tests, and goals, Sequential testing, Server-side testing (SDK), Advanced targeting rules, No-code deploymen…
Enterprise
Custom features and support for scaling. Includes Everything in GROWTH, plus 100,000+ Monthly Test Users, Customized solutions, Managed service, Integrations support, Priority support, Dedicated CSM, Dedicated developer, Live Chat Support, SAML Single-Sign On (SSO), Service Le…
Company information
- Mida Company Mida Company name
- Equals One Ventures Sdn. Bhd. .
- Mida Login Mida Login Link
- https://app.mida.so/
- Mida Sign up Mida Sign up Link
- https://app.mida.so/sign-up
- Mida Pricing Mida Pricing Link
- https://www.mida.so/pricing
- Mida Facebook Mida Facebook Link
- https://www.facebook.com/mida.abtest
- Mida Linkedin Mida Linkedin Link
- https://www.linkedin.com/company/mida-so
- Mida Twitter Mida Twitter Link
- https://twitter.com/mida_so
- Mida Instagram Mida Instagram Link
- https://www.instagram.com/mida.abtest
Frequently asked questions
What is Monthly Tested Users (MTU)?
Tested users are the individuals who visit your website and are included in any of the A/B tests you're conducting.
How does Mida count Monthly Tested Users (MTU)?
Mida counts an MTU when a unique visitor interacts with at least one active experiment within a billing month. Each user is counted only once per month, regardless of how many experiments they participate in or how many pages they view.
How does Mida affect my site speed?
Mida is designed to have minimal impact on your site speed. Our script is 10X smaller and faster than the competition (20KB vs 200KB++), keeping your website's performance smooth. You can see a detailed comparison of script and loading times here.
Can I use Mida for native Mobile Development?
It is in close beta for now. Contact us through email to get into the beta testing for free.
Can it run on my website (Webflow/Wix/Framer/etc)?
Mida works with almost all websites that allow the addition of custom HTML codes.
Can it run on funnel sites?
Yes, it works on funnel all websites that allows you to inject custom HTML codes to the HEAD section.
Do you support cross domain testing?
Yes, Mida supports cross-domain testing! You can use the same project snippet across different websites or domains. Add the unique project snippet to each site you want to test or track goals within the same project.
Do I need to pay separately for Live Deployment and Personalization?
No, it's all covered within the Growth plan. Our pricing plan doesn't charge you separately on features, it is purely a usage-based pricing model and all features are covered.
Related tools
A free-to-use AI system for conversations, insights, and task automation.
All-in-one workspace for notes, docs, projects, and AI-powered productivity.
AI writing assistant for grammar, style, and tone correction and improvement.
